Online shop with CRM and online marketing integration.
Customer: BG prevent GmbH
Industry: Occupational health and safety
Project: Webrelaunch
Goal: Improved UX & Brand sharpening
Skills: UX, UI, Coding
Outcome: Digital repositioning without loss of established values & customers
Complex information structure made easy - and easy to find. Clear hierarchy and target group guidance, user-centered content, SEO-optimized, thematic landing pages.
Smart information architecture & user guidance, high-performance SEO infrastructure scalable technology.
Further work:
Digital storytelling
For a multi-award-winning, innovative start-up: Transferring the brand message and product benefits into a digitally immersive storytelling experience including a website.
Corporate & Digital Design
For an up-and-coming Hamburg-based creative agency: Development of corporate designs including web design and programming of the new digital brand presence.